Nbcnews.com SEO Issues, Traffic and Optimization Tips

Nbcnews.com

January, 20 2022 07:28:52 PM

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Search Engine Optimization

Title Tag

NBC News - Breaking News & Top Stories - Latest World, US & Local News | NBC News
Length: 81 character(s)

Ideally, your title tag should contain between 10 and 70 characters (spaces included).
Make sure your title is explicit and contains your most important keywords.
Be sure that each page has a unique title.

Meta Description

Go to NBCNews.com for breaking news, videos, and the latest top stories in world news, business, politics, health and pop culture.
Length: 130 character(s)

Meta descriptions contains between 100 and 300 characters (spaces included).
It allow you to influence how your web pages are described and displayed in search results.
Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user's search query).
A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate.

Meta Keywords

No Keywords

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.
However, google can't use meta keywords.

Headings

<H1>	<H2>	<H3>	<H4>	<H5>	<H6>
0	149	69	0	0	0

<H2> Coronavirus </H2>
<H2> Hamsters and mail: New Covid threats in China, Hong Kong dismay residents and experts </H2>
<H2> Meet the Press </H2>
<H2> Biden ends first year as president with 'bleak, discouraging' marks from public </H2>
<H2> National Security </H2>
<H2> CIA says 'Havana Syndrome' not result of sustained global campaign by hostile power </H2>
<H2> Top stories </H2>
<H2> Russia threat </H2>
<H2> Biden predicts Russia will invade Ukraine, vows Putin 'will be held accountable' </H2>
<H2> World </H2>
<H2> Pope Benedict failed to act against abusive priests in Germany, report finds </H2>
<H2> Politics News </H2>
<H2> Rep. Henry Cuellar says he'll 'cooperate with any' probe amid reports of FBI raid at Texas home </H2>
<H2> World </H2>
<H2> U.K. police arrest two men over Texas synagogue hostage-taking </H2>
<H2> Science News </H2>
<H2> Why are airlines squaring off against wireless companies over 5G? </H2>
<H2> More news </H2>
<H2> World </H2>
<H2> First aid reaches Tonga, tale of 'real life Aquaman' surviving 27-hour swim emerges </H2>
<H2> U.S. news </H2>
<H2> Controversial Teddy Roosevelt statue removed from outside New York City museum </H2>
<H2> Latino </H2>
<H2> Cold case divers find missing woman's vehicle in Texas river </H2>
<H2> NCAA adopts new policy for transgender athletes </H2>
<H2> Alex Trebek named Laura Coates as his potential 'Jeopardy!’ replacement. She says show passed on her. </H2>
<H2> The cost of an orange may be going up. Here's why. </H2>
<H2> Chris Daughtry confirms 25-year-old daughter Hannah Price’s cause of death </H2>
<H2> THINK: Opinions, essays and analyses See more </H2>
<H2> U.S. news </H2>
<H2> Anti-critical race theory activists have a new focus: Curriculum transparency </H2>
<H2> Politics </H2>
<H2> Congress </H2>
<H2> Supreme Court </H2>
<H2> Elections </H2>
<H2> White House </H2>
<H2> Supreme Court </H2>
<H2> Politics News </H2>
<H2> After George Floyd </H2>
<H2> Coronavirus </H2>
<H2> Business News </H2>
<H2> Coronavirus </H2>
<H2> Coronavirus </H2>
<H2> Coronavirus </H2>
<H2> Coronavirus </H2>
<H2> Coronavirus </H2>
<H2> Coronavirus </H2>
<H2> Asian America </H2>
<H2> Michelle Go's subway death amid record rise in anti-Asian attacks leaves community reeling </H2>
<H2> Viral </H2>
<H2> What scares this ex-Vine star the most about TikTok </H2>
<H2> Top videos </H2>
<H2> TODAY </H2>
<H2> Watch: Reporter accidentally hit by car on live TV, finishes report </H2>
<H2> NBC News </H2>
<H2> Satellite images purport to show Russian military near Ukrainian border </H2>
<H2> NBC News </H2>
<H2> Video shows scale of destruction after Tonga's volcanic eruption, tsunami </H2>
<H2> TODAY </H2>
<H2> Volcanic eruption near Tonga more powerful than nuclear bomb </H2>
<H2> Editors' Picks </H2>
<H2> exclusive </H2>
<H2> He dedicated years of his life to QAnon. One day made him question it all. </H2>
<H2> Science News </H2>
<H2> Earth's core cooling faster than previously thought, researchers say </H2>
<H2> Science News </H2>
<H2> Ancient 'scepters' were actually straws for communal boozing, researchers say </H2>
<H2> Coronavirus </H2>
<H2> Cost of masks and tests deepens a pandemic wedge between the haves and the have-nots </H2>
<H2> Most read </H2>
<H2> World </H2>
<H2> First photos show 'unprecedented disaster' after undersea eruption, tsunami hit Tonga </H2>
<H2> Coronavirus </H2>
<H2> Genetic risk factor found for Covid-19 smell and taste loss, researchers say </H2>
<H2> Internet </H2>
<H2> He dedicated years of his life to QAnon. One day made him question it all. </H2>
<H2> Joe Biden </H2>
<H2> White House plots public reset as Biden's agenda flails </H2>
<H2> World </H2>
<H2> World </H2>
<H2> Tech News </H2>
<H2> NBC News NOW </H2>
<H2> National Security </H2>
<H2> Coronavirus </H2>
<H2> National Security </H2>
<H2> Coronavirus </H2>
<H2> Business, Tech & Media </H2>
<H2> Business News </H2>
<H2> Tech News </H2>
<H2> U.S. news </H2>
<H2> Coronavirus </H2>
<H2> Science News </H2>
<H2> Coronavirus </H2>
<H2> Science News </H2>
<H2> NBC OUT </H2>
<H2> OUT News </H2>
<H2> NCAA adopts new policy for transgender athletes </H2>
<H2> OUT Pop Culture </H2>
<H2> Adam Rippon reveals he and his fiancé got married on New Year's Eve </H2>
<H2> OUT Pop Culture </H2>
<H2> Trans-inclusive TV dominates GLAAD Media Award nominations </H2>
<H2> OUT News </H2>
<H2> Trans activists will not be charged for sharing J.K. Rowling’s address on Twitter </H2>
<H2> NBCBLK </H2>
<H2> NBC News NOW </H2>
<H2> Mattel honors Ida B. Wells in Barbie 'Inspiring Women Series’ </H2>
<H2> U.S. news </H2>
<H2> Lusia Harris, the only woman officially drafted by an NBA team, dies at 66 </H2>
<H2> NBCBLK </H2>
<H2> Jamaican bobsledders return to Olympics for 1st time in over 20 years </H2>
<H2> NBCBLK </H2>
<H2> Breonna Taylor's memory is being preserved in an augmented reality app </H2>
<H2> Asian America </H2>
<H2> Asian America </H2>
<H2> Michelle Go's subway death amid record rise in anti-Asian attacks leaves community reeling </H2>
<H2> Asian America </H2>
<H2> Friends, officials gather to honor Times Square subway victim Michelle Go </H2>
<H2> Asian America </H2>
<H2> All Cal State universities add caste to anti-discrimination policy </H2>
<H2> Asian America </H2>
<H2> N.J. mandates teaching Asian American and Pacific Islander history in schools </H2>
<H2> Latino </H2>
<H2> Latino </H2>
<H2> How close is Puerto Rico to ending its bankruptcy? Here are 3 things to know </H2>
<H2> Latino </H2>
<H2> Cold case divers find missing woman's vehicle in Texas river </H2>
<H2> Latino </H2>
<H2> Mexican abortion advocates look to help women in U.S. </H2>
<H2> Latino </H2>
<H2> Horses brought them together. Now they want to bring an equestrian center to Compton. </H2>
<H2> See more </H2>
<H2> Science </H2>
<H2> Science News </H2>
<H2> Science News </H2>
<H2> Climate in Crisis </H2>
<H2> Science News </H2>
<H2> Science News </H2>
<H2> Coronavirus </H2>
<H2> Coronavirus </H2>
<H2> BETTER </H2>
<H2> Diet & Fitness </H2>
<H2> Parents </H2>
<H2> Diet & Fitness </H2>
<H2> One-Pot Recipes </H2>
<H2> Health & Wellness </H2>
<H2> One-Pot Recipes </H2>
<H2> Health & Wellness </H2>
<H2> unknown </H2>
<H2> Local news around you </H2>
<H3> Chinese woman stuck in blind date's home by sudden Covid lockdown </H3>
<H3> One year in, Biden confronts the limits of his power </H3>
<H3> WATCH: VP Harris defends comments from Biden's speech </H3>
<H3> White House docs Trump is blocking could be a gamechanger. Just not in the way we think. </H3>
<H3> 'Bachelor in Paradise' baby shows a curated birthing tableau pales beside a safe delivery </H3>
<H3> Biden's desperate, distasteful path to possible success </H3>
<H3> Senate's voting rights bill is in big trouble. These lies are making it worse. </H3>
<H3> Neo-Nazis aren't the only ones targeting Jews </H3>
<H3> What's at stake if the Supreme Court sides with Ted Cruz </H3>
<H3> Black authors censored as anti-CRT rage sweeps through school districts </H3>
<H3> Author of 'Gender Queer,' one of most-banned books in U.S., addresses controversy </H3>
<H3> Manchin, Sinema join Senate GOP in rejecting filibuster rule change, dooming voting bills </H3>
<H3> Supreme Court won't block release of Trump documents to Jan 6 committee </H3>
<H3> 'We are 100 percent behind his re-election': GOP prepares to go all in for Ron Johnson </H3>
<H3> Biden nods to Covid missteps, inflation pain as he caps his first year </H3>
<H3> Supreme Court appears skeptical of campaign finance rules in Ted Cruz challenge </H3>
<H3> NY AG says investigation into Trump and his business found 'significant evidence' suggesting fraud </H3>
<H3> George Floyd’s murder sparked a movement. The officers who stood by as he died also triggered change. </H3>
<H3> The government promised 500 million free test kits — but some manufacturers were already struggling to meet demand </H3>
<H3> Past Covid infection protected against delta, but vaccines safest to prevent dire illness, CDC says </H3>
<H3> Federal inspectors allege Covid testing firm didn't put patients' names on specimens </H3>
<H3> CDC warns against travel to 22 destinations over Covid-19 </H3>
<H3> Canadian restaurant ordered to close after accepting dog photos instead of vaccination proof </H3>
<H3> CDC warns against travel to 22 destinations over Covid-19 </H3>
<H3> Canadian restaurant ordered to close after accepting dog photos instead of vaccination proof </H3>
<H3> It's been five years since Vine shut down. Where are the most popular ex-Viners now? </H3>
<H3> Pope Benedict failed to act against abusive priests in Germany, report finds </H3>
<H3> How sweeping E.U. rules would curb tech companies </H3>
<H3> Biden vows ‘severe cost and significant harm’ if Russia invades Ukraine </H3>
<H3> CIA says 'Havana Syndrome' not result of sustained global campaign by hostile power </H3>
<H3> Hamsters and mail: New Covid threats in China, Hong Kong dismay residents and experts </H3>
<H3> CIA says 'Havana Syndrome' not result of sustained global campaign by hostile power </H3>
<H3> Hamsters and mail: New Covid threats in China, Hong Kong dismay residents and experts </H3>
<H3> The government promised 500 million free test kits — but some manufacturers were already struggling to meet demand </H3>
<H3> How sweeping E.U. rules would curb tech companies </H3>
<H3> Tesla driver charged with vehicular manslaughter in fatal Autopilot crash </H3>
<H3> The cost of an orange may be going up. Here's why. </H3>
<H3> Why are airlines squaring off against wireless companies over 5G? </H3>
<H3> The cost of an orange may be going up. Here's why. </H3>
<H3> Why are airlines squaring off against wireless companies over 5G? </H3>
<H3> New from FlexiSpot, Goop and Retrospec </H3>
<H3> January sales worth considering </H3>
<H3> These Jabra earbuds fit my active lifestyle </H3>
<H3> Cooking with silicone baking mats </H3>
<H3> New from Adidas, Grove Co. and Besoma </H3>
<H3> New from Walmart, EyeBuyDirect and Makeup by Mario </H3>
<H3> New from Winky Lux, Leica and Ruggable </H3>
<H3> New & Notable: Mark Levinson, Malaya Organics and State Bags </H3>
<H3> New from Echelon, NordicTrack and Pepper </H3>
<H3> New from Samsung, Belkin and Ezpz </H3>
<H3> New from Target, Ibex and Billie </H3>
<H3> New from Ring, Williams Sonoma and Snow Peak </H3>
<H3> Top-rated soft mattresses in 2022 </H3>
<H3> This baby carrier saved my aching back </H3>
<H3> Dermatologists recommend products for dry hands </H3>
<H3> Rare, pristine coral reef found off Tahiti coast </H3>
<H3> Why are airlines squaring off against wireless companies over 5G? </H3>
<H3> Lithium under a California lake could help U.S. gain energy autonomy </H3>
<H3> Earth's core cooling faster than previously thought, researchers say </H3>
<H3> Ancient 'scepters' were actually straws for communal boozing, researchers say </H3>
<H3> Australia has decided to 'let Covid rip.' Is that a good idea? </H3>
<H3> Genetic risk factor found for Covid-19 smell and taste loss, researchers say </H3>
<H3> Can you get fit in just 20 minutes? New Beachbody program focuses on short, effective workouts </H3>
<H3> How to ask parents about guns in the house </H3>
<H3> Twins lose over 100 pounds together by focusing on non-scale victories </H3>
<H3> Warm up this week with these cozy soups and stews </H3>
<H3> Still testing positive for COVID-19 after 10 days? Here's what to know </H3>
<H3> Warm up this week with these cozy soups and stews </H3>
<H3> Still testing positive for COVID-19 after 10 days? Here's what to know </H3>

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Use your keywords in the headings and make sure the first level (H1) includes your most important keywords. Never duplicate your title tag content in your header tag.
While it is important to ensure every page has an H1 tag, never include more than one per page. Instead, use multiple H2 - H6 tags.

Google Preview

NBC News - Breaking News & Top Stories - Latest World, US & Local News | NBC News

nbcnews.com/

Go to NBCNews.com for breaking news, videos, and the latest top stories in world news, business, politics, health and pop culture.

This is an example of what your Title Tag and Meta Description will look like in Google search results.
While Title Tags & Meta Descriptions are used to build the search result listings, the search engines may create their own if they are missing, not well written, or not relevant to the content on the page.
Title Tags and Meta Descriptions are cut short if they are too long, so it's important to stay within the suggested character limits.

Alt Attribute

We found 0 images on this web page

No ALT attributes are empty or missing.

Alternative text is used to describe images to give the search engine crawlers (and the visually impaired).
Also, more information to help them understand images, which can help them to appear in Google Images search results.

Keywords Cloud

getty33
news27
images17
covid12
over10
against10
says8
after8
during7
state6
america6
more6
american5
house5
were5

This Keyword Cloud provides an insight into the frequency of keyword usage within the page.
It's important to carry out keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.

Keyword Consistency

Text/HTML Ratio

HTML to Text Ratio is: 1.51%

Text content size	12805 bytes
Total HTML size	850816 bytes

Code to text ratio represents the percentage of actual text on a web page compared to the percentage of HTML code, and it is used by search engines to calculate the relevancy of a web page.
A higher code to text ratio will increase your chances of getting a better rank in search engine results.

GZIP compression

Wow! It's GZIP Enabled.

Your webpage is compressed from 831 KB to 132 KB (84.1 % size savings)

Gzip is a method of compressing files (making them smaller) for faster network transfers.
It allows to reduce the size of web pages and any other typical web files to about 30% or less of its original size before it transfer.

WWW Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.

IP Canonicalization

No your domain IP 34.192.145.89 does not redirect to nbcnews.com

To check this for your website, enter your IP address in the browser and see if your site loads with the IP address.
Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.
If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.

XML Sitemap

Oh no, XML Sitemap file not found!
http://nbcnews.com/sitemap.xml

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
We recommend that you generate an XML sitemap for your website and submit it to both Google Search Console and Bing Webmaster Tools. It is also good practice to specify your sitemap's location in your robots.txt file.

Robots.txt

Good, you have Robots.txt file!
http://nbcnews.com/robots.txt

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
You can check for errors in your robots.txt file using Google Search Console (formerly Webmaster Tools) by selecting 'Robots.txt Tester' under 'Crawl'. This also allows you to test individual pages to make sure that Googlebot has the appropriate access.

URL Rewrite

Good, all URLs look clean and friendly

Your site's URLs contain unnecessary elements that make them look complicated.
A URL must be easy to read and remember for users. Search engines need URLs to be clean and include your page's most important keywords.
Clean URLs are also useful when shared on social media as they explain the page's content.

Underscores in the URLs

Great, you are not using underscores (these_are_underscores) in your URLs

Great, you are not using ?underscores (these_are_underscores) in your URLs.
While Google treats hyphens as word separators, it does not for underscores.

Embedded Objects

Perfect, no embedded objects has been detected on this page

Embedded Objects such as Flash. It should only be used for specific enhancements.
Although Flash content often looks nicer, it cannot be properly indexed by search engines.
Avoid full Flash websites to maximize SEO.

Iframe

Perfect, no Iframe content has been detected on this page

Frames can cause problems on your web page because search engines will not crawl or index the content within them.
Avoid frames whenever possible and use a NoFrames tag if you must use them.

Domain Registration

WHOIS Data

Indexed Pages

Indexed pages in search engines

39 Page(s)

This is the number of pages that we have discovered on your website.
A low number can indicate that bots are unable to discover your webpages, which is a common cause of a bad site architecture & internal linking, or you're unknowingly preventing bots and search engines from crawling & indexing your pages.

Backlinks Counter

Number of backlinks to your website

0 Backlink(s)

Backlinks are links that point to your website from other websites. They are like letters of recommendation for your site.
Since this factor is crucial to SEO, you should have a strategy to improve the quantity and quality of backlinks.

Usability

URL

http://nbcnews.com
Length: 7 characters

Keep your URLs short and avoid long domain names when possible.
A descriptive URL is better recognized by search engines.
A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Favicon

Great, your website has a favicon.

Favicons improve a brand's visibility.
As a favicon is especially important for users bookmarking your website, make sure it is consistent with your brand.

Custom 404 Page

Great, your website has a custom 404 error page.

When a visitor encounters a 404 File Not Found error on your site, you're on the verge of losing the visitor that you've worked so hard to obtain through the search engines and third party links.
Creating your custom 404 error page allows you to minimize the number of visitors lost that way.

Page Size

831 KB (World Wide Web average is 320 Kb)

Two of the main reasons for an increase in page size are images and JavaScript files.
Page size affects the speed of your website; try to keep your page size below 2 Mb.
Tip: Use images with a small size and optimize their download with gzip.

Load Time

0.6 second(s)

Site speed is an important factor for ranking high in Google search results and enriching the user experience.
Resources: Check out Google's developer tutorials for tips on how to to make your website run faster.

PageSpeed Insights (Desktop)

0 / 100

Page Speed

Nbcnews.com desktop website speed is slow. Page speed is important for both search engines and visitors end.

Enter your suggestion box message

Language

Good, you have declared your language
Declared Language: English

Make sure your declared language is the same as the language detected by Google
Also, define the language of the content in each page's HTML code.

Domain Availability

Domains (TLD)	Status
nbcnews.net	Already Registered
nbcnews.org	Already Registered
nbcnews.biz	Already Registered
nbcnews.us	Already Registered
nbcnews.info	Already Registered

Typo Availability

Domains (TLD)	Status
bbcnews.com	Already Registered
gbcnews.com	Already Registered
hbcnews.com	Already Registered
jbcnews.com	Already Registered
mbcnews.com	Already Registered

Email Privacy

Good, no email address has been found in plain text.

We don't recommend adding plain text/linked email addresses to your webpages.
As malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Safe Browsing

The website is not blacklisted and looks safe to use.

Safe Browsing to identify unsafe websites and notify users and webmasters so they can protect themselves from harm.

Mobile

Mobile Friendliness

Mobile View

The number of people using the Mobile Web is huge; over 75 percent of consumers have access to smartphones. ??
Your website should look nice on the most popular mobile devices.
Tip: Use an analytics tool to track mobile usage of your website.

Mobile Compatibility

Perfect, no embedded objects detected.

Embedded Objects such as Flash, Silverlight or Java. It should only be used for specific enhancements.
But avoid using Embedded Objects, so your content can be accessed on all devices.

PageSpeed Insights (Mobile)

Technologies

Server IP

Server IP	Server Location	Service Provider
34.206.62.195	United StatesTimezone	Amazon.comOrganization

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors.
Search engines take the geolocation of a server into account as well as the server speed.

Speed Tips

Analytics

We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website.
You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

W3C Validity

W3C not validated

W3Cis a consortium that sets web standards.
Using valid markup that contains no errors is important because syntax errors can make your page difficult for search engines to index. Run the W3C validation service whenever changes are made to your website's code.

Doc Type

Your Web Page doctype is HTML 5

The Doctype is used to instruct web browsers about the document type being used.
For example, what version of HTML the page is written in.
Declaring a doctype helps web browsers to render content correctly.

Encoding

Great, language/character encoding is specified: UTF-8

Specifying language/character encoding can prevent problems with the rendering of special characters.

Visitors

Estimated Worth

$2,898,804 USD

Just a estimated worth of your website based on Alexa Rank.

Traffic Rank

786th most visited website in the World.

A low rank means that your website gets a lot of visitors.
Your Alexa Rank is a good estimate of the worldwide traffic to your website, although it is not 100 percent accurate.

Visitors Localization

Link Analysis

In-Page Links

We found a total of 0 links including both internal & external links of your site

Anchor	Type	Follow

While there's no exact limit to the number of links you should include on a page, best practice is to avoid exceeding 200 links.
Links pass value from one page to another, but the amount of value that can be passed is split between all of the links on a page. This means that adding unnecessary links will dilute the potential value attributed to your other links.
Using the Nofollow attribute prevents value from being passed to the linking page, but it's worth noting that these links are still taken into account when calculating the value that is passed through each link, so Nofollow links can also dilute pagerank.