The AI Dating Gold Rush: How Generative Companions are Rewriting Affiliate Marketing
Executive Overview For over a decade, the dating vertical has remained an unyielding cornerstone of the global affiliate marketing ecosystem. Seasoned media buyers and performance marketers know the familiar playbook: high-volume sign-ups, tiered token…
The Living Room Takeover: How YouTube’s Pivot to Connected TVs Is Rewriting the Rules for Marketers
Executive Overview The modern living room has undergone a quiet, seismic revolution. For years, digital video strategies were dictated by the constraints of the palm-sized screen: compressed timelines, low expectations for technical polish, and the…